About VBZ

VBZ is the Association of the Dutch Sugar Confectionery, Biscuits, Chocolate and Savoury Snacks Industry. VBZ represents the economic interests of approximately 110 small, medium-sized and large member companies (both private label manufacturers and branded manufacturers) in the Dutch confectionery industry, representing over 90% of sector sales in the Netherlands. About 97% of its members are SMEs. The sector employs approximately 15,000 people.

VBZ is the representative of the confectionery industry's interests vis-à-vis politicians and public authorities at national, European, and at international level. Furthermore, the trade association is the spokesperson of the Dutch confectionery industry as regards the general public and the media. Next to that, it acts as a service provider, information broker, and problem solver for its members.

VBZ covers the following product groups:

  • Chocolate products
  • Fine bakery wares
  • Boiled sweets, liquorice and sugar confectionery
  • Snack products*
  • Chewing gum

    *The product group 'snacks' covers savoury, spicy, and nut-based products. Examples are potato and vegetable crisps, peanuts flips, various nuts (peanuts and gourmet nuts), and nut mixes. The group also includes salt-based, cheese-based, and lye-dough pastries.

General Assemblee Caobisco July 2025 The Hague


Relevant partner organisations: 

Association of Chocolate, Biscuit and Confectionery Industries of Europe
Association of Chocolate, Biscuit and Confectionery Industries of Europe

Caobisco

Dutch Sweets Export Association
Dutch Sweets Export Association

DSEA

European Snacks Association
European Snacks Association

ESA

Federation of the Dutch Food Industry
Federation of the Dutch Food Industry

FNLI

The Confederation of Netherlands Industry and Employers
The Confederation of Netherlands Industry and Employers

VNO-NCW

FoodDrinkEurope
FoodDrinkEurope

FoodDrinkEurope